Episode 6: Human+ Creativity - How AI has Changed the Game (Part 2)
On this show we look behind the curtain to learn how the most successful marketing campaigns were created - and we also hear from thought leaders in the industry. From the initial brief to the follow-through, teamwork, and final execution, we always ask: Where can we go next? Which path can we take to make this campaign a true success? Brett Marchand, CEO of Plus Company, hosts the discussion. We’re a unique partnership of forward-thinking creative agencies. By harnessing the power of collaboration, we make the choices that drive brands forward. At Plus Company, we’re the entrepreneurial network and we unabashedly believe that anything is possible. This is the Partners in Possibility podcast.
Episode 6
This week we return for the second part of our conversation centered around Artificial Intelligence. We’ll discuss how Chat GPT has democratized AI and become an accessible AI tool that anyone can use. The ease of use also lends itself to being able to work more efficiently individually and across teams. Speaking of teams-we also explore which department AI tools are destined to be a part of. Joining our host Brett Marchand is Jason Harris, co-founder and CEO of the award-winning creative agency Mekanism, and Jeff MacDonald, an AI thought leader, and the Director of Social Strategy at Mekanism. He's been named one to watch in this space by Ad-Age.com.
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